Introduction to Content Marketing with BuzzFeed

In this video from Google Small Business, Keith Hernandez, director of brand strategy at BuzzFeed, goes into how small businesses can reach their customers through custom content. He talks about content that is inspirational, emotional, aspirational, and secures a brand’s identity. Even if you’re a B2C marketer at a large company, this video is worth watching. After all, BuzzFeed reaches more than 13 million people per day with their content, so they must be doing something right.

content buzz

Source: Newscred

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